In the ever-evolving world of social media, it can be difficult for businesses to keep up with the latest trends. Instagram and TikTok are two of the most popular platforms that consistently change their algorithms to determine which posts appear in more user’s timelines. To ensure that your business’s posts are seen by as many people as possible, it is important to stay on top of trending topics and incorporate them into your content strategy.

Reels, or short videos, have become especially popular on social media platforms lately and utilizing this feature is a great way for businesses to engage their target audiences. When creating reels, think about what sounds, music, challenges, dances etc., are currently trending that you could use in your content. Not only will this keep your posts engaging and interesting, but they’ll also be more likely to show up on users timelines due to their relevance to the current trends.

When it comes to social media marketing, Instagram and TikTok are essential for businesses looking to grow their presence online. At New York Marketing, our team of experts can help you create a social media strategy that keeps up with the latest trends while still focusing on your business goals. Get in touch with us today to learn more about how we can help you succeed on these platforms!