Do you want to know how some content goes viral while others barely get noticed? Well you’re in luck because we’re here to break down the behind the scenes of creating viral content:

• Platform-Specific Strategies: A one-size-fits-all approach doesn’t necessarily work when it comes to virality because all social media platforms operate differently. To avoid your content from flopping, you should tailor it to each platform. On Instagram, focus on eye-catching visuals. On TikTok, use popular sounds and short-form creativity.
• The Role of Algorithms: Social media algorithms are the gatekeepers from modern virality. Platforms prioritize content that generates high engagement quickly. This helps to create a snowball effect that exposes your content to a larger audience.
• Compelling Storytelling: Humans are drawn to stories. A well-crafted narrative pulls emotions, builds curiosity, and leaves a lasting impression. Storytelling is a universal tool for creating viral content.