It’s vital that you know what the current trends are so you can tailor your marketing to those trends to boost engagement and sales. Here are some ways to spot trends:

• Monitor Industry News: One of the best ways to find trends is watching industry news. You should look at blogs and social media platforms to get a gist of emerging trends and consumer behavior. 
• Attend Conferences and Webinars: Participate in marketing conferences and webinars to network with industry professionals to gain insights into the latest trends. 
• Engage with Your Audience: Send out surveys and polls on social media to help you understand your audiences preferences and behaviors.